What Makes ‘무엇이든 물어보살’ a Hit? Discover the Secrets Behind 7 Years of Success!

Daniel Kim | 2026.03.23

 텐아시아 (Ten Asia)
 텐아시아 (Ten Asia)


TV personality Seo Jang-hoon, who currently appears on seven regular variety shows, is part of KBS Joy’s advice series Ask Anything as it celebrates its seventh anniversary.

The episode airing at 8 p.m. on the 23rd will feature the show’s “Dopamine Stories” Top 3 and a specially selected “Emotion MAX” segment, drawn from past viewer submissions.

The secret behind seven years of success: a counseling show with an offbeat, B-grade sensibility

Ask Anything premiered in March 2019. Anchored by Seo Jang-hoon and Lee Soo-geun, the program pairs blunt, practical advice with an offbeat, B-grade sensibility to tackle real-life problems.
 KAY’s Museum
 KAY’s Museum

More than 2,000 guests have appeared on the show, sharing stories that span the heartbreaking — including a person with short-term memory loss, a wife who fell into a coma during childbirth, and victims of romance scams — to deeply moving accounts that struck a chord with viewers.

Seventh-anniversary events planned

The series is also running anniversary events; fans can find details on the show’s official Instagram. Ask Anything airs Mondays at 8 p.m. KST on KBS Joy.

Tae Yuna, TenAsia reporter youyou@tenasia.co.kr