[EPN NPinow reporter Seo Hye-bin] LE SSERAFIM showcased the five members' sisterhood in its third visual concept.
LE SSERAFIM posted the \"PEONY ROOM\" concept photos and videos for their second full-length album, PUREFLOW pt.1, to the group's official social channels at midnight on the 14th.
\"PEONY ROOM\" invites the five members to revisit and share one another's childhood memories. The concept is built from moments the members themselves described from their early years.
Kim Chaewon, Sakura, Heo Yunjin, Kazuha and Hong Eunchae — raised in different settings — demonstrate that, as LE SSERAFIM, they have forged bonds that go beyond family.
The video, shot with a retro digital camcorder, shows the members painting one another's nails and tying each other's hair, creating a warm, relaxed atmosphere.
A scene of them lying side-by-side under a single blanket underscores their sisterly closeness. Their easy expressions and playful moments recall childhood.
In a group shot they cluster around a cake emblazoned with \"CELEBRATION,\" the lead single the group released on the 24th of last month.
The image marks the moment they found the courage to move forward despite fear, and it honors the members who shared that journey with them.
The film-like warmth and the members' bright smiles stand out. In the solo shots, each member's childhood sensibility comes through more clearly.
The set featured dolls, paper-folded rings and colorful stickers, all designed to evoke memories of childhood.
LE SSERAFIM's second full-length album, PUREFLOW pt.1, documents the members' growth and their resolve to move forward despite fear. Its title track is \"BOOMPALA.\"
The group will share details about a compact edition on the 15th and will begin rolling out music previews and a highlights medley starting the 18th.
PUREFLOW pt.1 is scheduled for release on the 22nd at 1 p.m.
Photos=Source Music
