KakaoStyle’s style-commerce platform Zigzag announced on the 23rd that it will run a 15-day spring sale called JikJackpot from March 23 through April 6.
Around 6,800 stores are taking part, including key Zigzag shops such as Autumn, Slowand, and Manique; brand fashion names like Misso, Hane, SPAO, and Dunst; beauty brand Hince; and lifestyle label Lapita. The platform will offer new spring arrivals and bestsellers at discounts up to 75%.
Throughout the promotion, Zigzag will give every customer four coupons — 10%, 14%, 17% and 20% off — and will host a \"Lowest-Price Jackpot Deal\" section with specially priced items.
In the \"Relay 30% Coupon\" section, shoppers can snag 30% off items from major stores including Autumn, Manique, Baedelie, Hane, Twi, Dunst, SPAO, Amorepacific, About Tone, and Pullio. Featured items rotate every three days. \"Category Day\" will run in three-day blocks across shopping malls, beauty, brand fashion, life, and ranking categories, with coupons offering up to 40% off during each block.
Daily events are lined up as well: a first-come, first-served midnight coupon, a \"Coupon Jackpot\" with discounts up to 99%, a 5 p.m. 0 KRW (about 0 USD) deal, and a 9 p.m. points event. Prize giveaways include items like a Chanel Gabrielle Small Backpack and a Louis Vuitton Squire East-West.
The promotion’s \"Trend Keyword\" section highlights curated looks under themes such as \"school casual,\" \"date looks,\" \"Cloud Dancer,\" and \"Poetcore.\"
A KakaoStyle spokesperson said, \"Unlike last year, when a long winter through March and April kept demand for spring items low, this year’s warmer temperatures have driven a notable jump in customers shopping for spring clothes. To meet that demand, we’ve put together a wider range of deals and events for this first JikJackpot of the year, and we hope everyone dives in and enjoys it.\"
Reporter Seon-hye Hong redsun@viva100.com
