[The Public = Reporter Kim Mi-hee] Lotte Mart is kicking off a big PB Festa — a three-week sale focused on its private labels Oneul Joheun and Yorihada — running April 9 through 29.
To start, Lotte Mart is featuring 48 Oneul Joheun items, concentrating on high-demand dairy, snacks and beverages. Oneul Joheun Daily Milk (1L / 33.8 fl oz) is priced at 1,880 KRW (about $1.41).
Oneul Joheun chocolate, strawberry and banana milks (each 200 ml / 6.8 fl oz) are just 500 KRW (about $0.38) apiece. Spoonable yogurt packs — three varieties, each 80 g × 4 (2.8 oz × 4) — are 1,500 KRW (about $1.13) per pack. Oneul Joheun Potato and Onion Thin Crackers (each 75 g / 2.6 oz) are 500 KRW (about $0.38) each. Oneul Joheun Green Apple, Grape Sparkling Zero and Peach Iced Tea Zero (each 500 ml / 16.9 fl oz) are 780 KRW (about $0.59) apiece. The Oneul Joheun Haruhan-Pack Rectangular Fish Cake (160 g / 5.6 oz) and Value-Pack Rectangular Fish Cake (320 g / 11.3 oz) are priced at 1,000 KRW (about $0.75) and 2,000 KRW (about $1.50), respectively.
Household essentials are on uniform pricing too. Oneul Joheun 3-ply 300-sheet tissues and Oneul Joheun 3-ply pocket mini tissues (6-pack) each go for 1,000 KRW (about $0.75).
For pantry lovers, two varieties of Oneul Joheun 100% Peanut Butter (no added sugar) are 4,990 KRW (about $3.74). A low-sugar protein mini bar (144 g / 5.1 oz) is 2,990 KRW (about $2.24).
Meanwhile, to coincide with PB Festa, Lotte Mart is introducing 20 new Yorihada Star Chef Edition items. From April 9 through 29, customers who buy two or more of 12 selected ready-meal items will get 20% off each. Featured examples include Yorihada × Ahn Yoo-sung Tare Yakitori Sticks (300 g / 10.6 oz) and Yorihada × Jung Ho-young Cheonggyul Cold Udon (serves 2).
