
Skin-aging brand Kurved says its new Peptide Priming Sun Serum sold roughly 20,000 units on launch day.
The product embraces a "priming sun care" approach—more than just UV protection, it preps skin for makeup while smoothing tone and texture and helping balance oil and moisture.
The Peptide Priming Sun Serum uses an eight-peptide formula to give skin a natural glow and improve overall condition. It attracted strong interest before launch because it helps even skincare beginners easily smooth skin texture. The lightweight, hydrating serum absorbs quickly and finishes without greasiness, so it feels comfortable on all skin types.
Kurved recommends a daily routine that combines sun care with skin-conditioning steps. Used alone, the serum provides UV protection while naturally evening tone and texture to maintain a balanced complexion. Applied before makeup, it smooths the skin for better product adhesion and a more polished finish.
To celebrate the launch, Kurved is running a promotion on its official online store and offering special benefits during the campaign period.
A Kurved representative said, "Sun care is part of a daily routine, so it's important to consider skin condition as well as UV protection. The Peptide Priming Sun Serum protects against UV rays while balancing skin texture and oil-moisture levels to help maintain a more stable complexion."
By Hyein Kimn