'Concept Korea 2026 F/W (hereafter Concept Korea) made a stylish splash on March 2–3 at the Palais de Tokyo, Paris.
Concept Korea ran alongside Paris Fashion Week and introduced new collections by Kim Hae-gim, Rii, and Bonbom.
Kim Hae-gim’s solo show on March 2 marked the brand’s 10th anniversary. Titled ENTER THE SPECTRUM, the collection distilled a decade of the label’s design language into concentrated, memorable looks.
Designer Kim In-tae opened the runway with sculptural hair pieces and clean, restrained silhouettes. He then moved into impeccably tailored garments enriched with decorative details, raising the show’s overall polish.
On March 3, Rii and Bonbom shared the runway in a joint presentation. The Korea Creative Content Agency (KOCCA) said the event highlighted each brand’s distinct appeal by reinterpreting everyday values through the designers’ perspectives.
Rii presented a collection titled Inherited, Rebuilt, a reflective take on tradition and succession. Designers Lee Jun-bok and Joo Hyun-jung reimagined the possibilities of heritage to showcase the brand’s signature refined beauty. Bonbom, with its Military&Femininity collection, blended contrasting images—melding utilitarian elements with delicate, feminine details.
Concept Korea is a fashion development program that helps promising domestic designers expand overseas. KOCCA explained the initiative builds international competitiveness by supporting new-collection debuts in major global fashion cities.
Designer Jo Bonbom said, "We received more attention than last season, and it’s impressive to see Concept Korea evolve with each edition. After our Paris Fashion Week show, I’m really excited about the brand’s future growth."
