Fashion label Priter has debuted its 26SP collection, "The Pace of Spring."
This season leans into a workwear-driven lifestyle that erases the line between everyday routines and travel, prioritizing comfort and versatile wear. Standout pieces—the apron pants and matching vests—feature roomy pocket layouts and structural details that boost storage and make them genuinely practical.
Priter reimagines the apron as more than a simple fashion piece. Designed to adapt across different work environments and lifestyles, these pieces aim to marry functionality with contemporary style.
Rooted in Priter’s signature workwear sensibility and fine detailing, the collection is built for flexible styling so each item can create a range of moods. Reversible constructions, embroidered accents, and color pops—brand-signature elements—are woven throughout to sharpen the cohesion of the 26SP season.
On the 11th, Priter will reveal a collaboration with fashion stylist Jin A-jeong. Centered on a color-accent windbreaker, the collaborative line expands the category and offers practical, travel-ready styles that work just as well for everyday life.
