Tongyeong City signed an MOU on the 8th with the Gyeongnam Tourism Foundation and Ryangwoo International Travel Co. to introduce an overnight night-tourism package exclusive to Tongyeong. The partnership aims to present Tongyeong’s distinctive nighttime attractions to international visitors in a structured way and to build a sustainable collaboration framework.
The signing took place in the Gyeongnam Tourism Foundation’s conference room. The city will provide administrative and financial support. The foundation will lead product planning, marketing strategy and operations. Ryangwoo International Travel Co. will be responsible for overseas customer recruitment, product development and on-site management, establishing a tight-knit partnership.
The three organizations plan to jointly create and operate overnight packages—starting at one night and two days—that link Tongyeong’s signature night attractions: Gangguan Media Mihang, D-Pirang, and national heritage media art installations. These packages are designed to extend visitors’ stays, encourage local spending and strengthen a stay-based tourism model.
The project will leverage the foundation’s global marketing capabilities and Ryangwoo’s overseas network, which partners with ColaTour, the leading agency sending Taiwanese travelers to Korea. The city and the foundation will ramp up overseas marketing and aim to attract 600 inbound tourists this year—double last year’s number.
Kim Oe-young, director of the Tourism and Transportation Bureau, said, “Centered on Gangguan Media Mihang, Tongyeong offers distinctive nighttime programming and spectacular scenery that can draw global visitors. As Korea’s first city specialized in night tourism, we will expand Tongyeong’s brand value worldwide and develop it into high-value tourism products to lead growth in foreign visitor arrivals.”
Gyeongnam = Reporter Jeong Do-jeong sos6831@viva100.com
