Top K-Pop Group Stray Kids Dominates 2025 with 1.2 Billion On-Demand Streams: Here's How They Did It

Yoon Hye-young | 2026.03.09

Photo: JYP Entertainment
K-pop sensation Stray Kids continues to dominate global platforms, including YouTube, with their impressive achievements.

The music video for "Back Door," the title track from Stray Kids' repackaged debut album 'IN生' (released September 14, 2020), has surpassed 400 million views on YouTube as of the morning of the 8th. The video, which showcases music produced by the group's in-house production team 3RACHA (Bang Chan, Changbin, Han), innovative cinematography using specialized equipment, and the group's signature high-energy performances, has maintained steady popularity. It joins "God's Menu" and "Thunderous" as the group's third music video to reach the 400 million view milestone.

In addition to their YouTube success, Stray Kids has achieved significant global milestones. According to recent data from music analytics firm Luminate, the group amassed 1.2 billion on-demand streams in the United States in 2025. This metric, which counts user-initiated plays across various platforms, solidifies Stray Kids' position as the most-streamed K-pop act in the U.S. last year, reaffirming their strong fanbase in the region.

Stray Kids also made waves on the International Federation of the Phonographic Industry (IFPI)'s 2025 global charts. Their fourth studio album 'KARMA' claimed the second spot on the Global Album Sales Chart, the highest ranking for any K-pop artist. Furthermore, they were the only K-pop act to break into the top 10 on both the Global Artist Chart and the Global Album Chart, showcasing their international appeal. The group's influence continues to grow, as evidenced by their nomination for K-pop Group of the Year at the upcoming 2026 iHeartRadio Music Awards, scheduled for March 26. This marks their third consecutive year of recognition at the ceremony, following wins in the K-pop Album of the Year category in 2024 and 2025.

Known for their electrifying stage presence, Stray Kids is set to connect with fans through their sixth official fan meeting, "Stray Kids 6TH FANMEETING 'STAY in Our Little House'," at Incheon Inspire Arena on March 28, 29, and April 4, 5. The group will further cement their global status by headlining major music festivals, including New York's Governors Ball Music Festival in June and Brazil's Rock in Rio in September, where they're expected to be standout performers.

[Reported by Yoon Hye-young, Sports Today ent@stoo.com]
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