GS Shop will host an invite-only styling class for customers on May 9 from 2 to 4 p.m. at its headquarters, GS Gangseo N Tower, in Seoul’s Yeongdeungpo district.
The styling session, open to invited customers, will take place at GS Shop’s headquarters on May 9 from 2 to 4 p.m.
On-air shopping host Lee Jin-ah and stylist Kim Seong-il, the duo behind ‘The Collection,’ will be there in person.
They’ll walk guests through hands-on styling tips using GS Shop’s signature labels — Core Authentic, Morgan, and SJ Wani — and the event will include interactive moments like a lucky draw, photo ops, and complimentary styling cards.
‘The Collection’ launched in 2012 alongside GS Shop’s industry-first offline fashion show, the ‘Winter Collection.’ Created as part of the company’s shift toward fashion-focused home shopping, it has since become the flagship TV-home-shopping program for fashion.
This event builds on the strong response ‘The Collection’ has generated: a loyal fan base drawn to the effortless chemistry between Lee Jin-ah and Kim Seong-il and the program’s styling-driven content.