On the 11th, Ably announced that its men's fashion platform 4910 (Sagugil-Ong) has launched a same-day shipping service called Same-Day Dispatch.
Same-Day Dispatch guarantees that orders will begin shipping on the same day they’re placed. The company extended the fast-delivery model it uses on its women's platform to men's fashion to make shopping simpler and more convenient for everyone—from first-time buyers to devoted style fans. Same-Day Dispatch operates as a marketplace fulfillment system: shops and brands on the platform handle their own shipping, and if a customer orders before a seller’s cutoff time, that seller starts shipping that day.
The new fast-delivery option applies across all categories, including fashion, beauty, and electronics. Products that qualify are marked with a Same-Day Dispatch badge on thumbnails and in the Shipping Info section of product pages, so shoppers can easily spot them.
4910 is running a range of promotions to offer Same-Day Dispatch items at attractive prices by category. From the 11th through the 17th, it’s holding \"Shopping Mall Super Week,\" featuring discounted popular menswear. The company is issuing coupons for up to 35% off mall items and has created a dedicated Same-Day Specials section that lists only fast-delivery products.
\"Our taste-based AI recommendation service is already making waves in the men's shopping market and helping us stand out,\" a 4910 spokesperson said. \"Adding fast delivery will give us extra momentum in building customer loyalty. Going forward, we'll keep refining the experience—from discovery and purchase to delivery—so customers can find items that match their tastes more easily and receive them faster.\"
Seongjeon Kang, reporter castlekang@etnews.com
