Refined casual brand Project M has dropped its 25SS lookbook, starring their exclusive model, actor Choi Woo‑shik.
Choi Woo‑shik brings that instantly refreshing vibe, pairing sleek styling with a lineup of relaxed, polished pieces perfect for now through the height of summer.
Project M's signature flowy shirt is a wardrobe MVP for the office—Choi wears a blue‑hued version with semi‑wide AeroCool slacks for an effortlessly minimal look. The linen‑like fabric is light and breathable, and the muted tones make these pieces work from casual days out to business‑casual settings.
A cable‑knit short‑sleeve polo is styled tone‑on‑tone with beige slacks for a crisp, no‑fuss finish.
The sweater lineup ranges from pared‑down crewnecks to classic button‑collar styles, so there’s something for every vibe. Lightweight enough to wear well into summer, these knits are an easy way to elevate any bottom.
Elsewhere in the spread, he pairs a streamlined light nylon jumper with banded shorts for a basic‑yet‑sporty set. The jumper’s nylon build makes it ideal for transitional weather through early summer, and practical pockets add useful detailing.
Underneath, a short‑sleeve tee in cooling Sorona fabric boosts functionality, coming in a variety of colors and featuring eye‑catching artwork.
Photo: Project M
