After golf and tennis staged a comeback, running has become the latest obsession among Millennials and Gen Z — and light-beer brand Cass Light is teaming up with Musinsa Standard Sports to launch a fresh Running Wear Collection.
The six-piece collaboration is built around comfort and mobility for running. It includes T-shirts, running shorts, vests, hats, socks, and a soft-flask water bottle — all designed to perform on the move.
The collection blends Cass Light’s signature sky blue with Musinsa Standard Sports’ gray and adds beer-can–inspired graphics for a playful, branded touch. Breathable performance fabrics improve comfort during runs and keep pieces feeling effortless to wear before and after your workout.
The full collection will be unveiled on the Musinsa app starting the 11th and sold exclusively online. Through the 10th, 35 Emart and Lotte Mart locations nationwide will display the collaboration and run a giveaway event for customers who purchase Cass Light.
Cass Light is also staging a crew-vs-crew event with the Cass Light Running Community and Musinsa Standard Sports, inviting participants to run together in crews and discover a social, energizing take on running.