With warm spring breezes in the air, destinations across the country are primed to welcome spring travelers. To coincide with the Ministry of Culture, Sports and Tourism and the Korea Tourism Organization's 2026 Travel Month campaign, retailers are rolling out major domestic travel discount events. Lotte ON and Gmarket have curated travel packages that showcase each region’s unique charms to capture spring getaway demand and help boost local tourism.
First up, Lotte ON will run a spring travel sale under the slogan \"Lotte ON and Domestic Travel: Excitement ON Across the Nation,\" from March 26 through May 29. The promotion features a wide range of packages and attraction tickets spanning the country—from Gyeonggi and Gangwon to Gyeongsang, Jeolla, Jeju and Ulleung-do.
Standout options include a culinary trip to Yeongwol in Gangwon, where King Danjong was exiled, and a visit to the Mireuksa Temple Site in Iksan, rich with Baekje heritage. There are also kid-friendly history tours in Gyeongju, a Yeoncheon itinerary that covers everything from the Prehistoric Museum to the DMZ, and a 2-night, 3-day Ulleung-do package. During the promotion, customers can use up to three 30% discount coupons per person (maximum 50,000 KRW (37.50 USD)), stacked with Lotte ON benefits and card discounts, for savings of up to 40%.
Gmarket is also joining the campaign with a Spring Travel Sale through May 26, offering more than 200 domestic travel products. About 90 travel agencies and attractions are participating; the offerings are organized by type and region so travelers can easily find destinations that match their interests.
The discounts are strong. By stacking the government-supported 30% coupon with Gmarket’s additional 10% coupon, travelers can save up to 100,000 KRW (75.00 USD). Products booked during the sale can be used from April 1 through May 29. One-day options include a KTX Eum trip to Yeongju’s World Heritage sites paired with Korean beef tastings, a docent-led spring outing at Daegu’s Sayuwon, and a Jirisan spring-flower tour through Gurye and Hadong. For overnight travelers, there are premium gourmet routes in Mokpo–Shinan, trips showcasing North Jeolla’s scenic spots, and packages at Jeju’s Hidden Cliff Hotel.
The promotion even covers admission to major theme parks and leisure facilities nationwide—Everland, LEGOLAND and Gyeongju World—making it a budget-friendly choice for families. Lotte ON and Gmarket plan to amplify the joy of domestic travel with platform-specific packages and distinctive discount offers.
