Lotte ON is joining the 2026 Korea Accommodation Sale Festa starting April 8, aiming to give local businesses a boost. Alongside government-backed discounts, the platform is adding its own exclusive deals.
The campaign, organized by the Ministry of Culture, Sports and Tourism and the Korea Tourism Organization, will see Lotte ON selling roughly 10,000 bookable accommodations for stays between April 8 and 30.
Each day at 10:00 a.m., a limited number of first-come, first-served coupons worth up to 70,000 KRW (about $52.50) will be released for properties outside the Seoul metro area. Eligible locations exclude Seoul, Gyeonggi, Incheon and Sejong, and the exact discount depends on the room rate and other conditions. Each customer may use one coupon.
On top of that, Lotte ON is offering platform-only perks: stackable discounts of up to 12% on eligible Festa listings, available on a first-come, first-served basis. Because these can be combined with government coupons, travelers could see substantial savings.
The biggest benefits come when you book consecutive nights at properties in regions like Gangwon, North Gyeongsang, Gwangju, Daegu, Daejeon, Busan, North Jeolla, North Chungcheong and Jeju. For full details on participating properties and offers, search "Accommodation Sale Festa" on Lotte ON.
At the same time, Lotte ON will run "Travel Month" — a Spring Travel Discount event. It bundles lodging with leisure tickets, attraction passes and package deals to encourage visitors to spend within local communities, not just book a room.
