On March 10, Shinsegae Simon announced it's launching a new one-day tour to Paju Premium Outlets this month. The move — a collaboration with Wondertrip, an inbound travel agency that specializes in trips for international visitors — follows last April’s debut of a Yeoju Premium Outlets one-day tour.
The tour leaves in the morning from Myeongdong and Hongdae—two Seoul neighborhoods beloved by international travelers—spends roughly six hours at Paju Premium Outlets for shopping, dining and downtime, then returns to the original pickup point. It runs twice a week, on Mondays and Saturdays. Shinsegae Simon also expanded the Yeoju Premium Outlets tour from two weekly departures to three, now operating on Thursdays, Fridays and Sundays.
Tickets are available now on global booking platforms Klook and Trip.com, with additional sales channels to be added later.
A Shinsegae Simon spokesperson said, “We expanded the one-day tour to make it easier for international visitors to reach Paju Premium Outlets,” adding, “We’ll keep sharpening our appeal as a hybrid shopping, dining and wellness destination—where visitors can shop K‑brand favorites and enjoy popular F&B names.”
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